equ becomes Optimizely Partner

equ is excited to announce that we have joined Optimizely’s partner network, achieving Bronze Partner status as a provider of the Digital Experience Platform (DXP), Optimizely One. This partnership enables equ to offer clients a range of features designed to enhance digital performance, including content management, personalisation tools, and web experimentation.

Optimizely One integrates a suite of tools aimed at improving marketing and digital experiences. A study conducted by Forrester Consulting on behalf of Optimizely found that organisations using the platform reported a 370% return on investment (ROI) over three years, along with significant cost savings and improved developer productivity.

This partnership equips equ with new capabilities that align with our commitment to creating better digital products, experiences and performance for clients. equ’s Chief Technology Officer, Sean Molam, commented, “Partnering with Optimizely adds an exciting new dimension to our existing tech stack and service offerings. This collaboration will create new strategic opportunities for our clients, and we look forward to seeing the positive impact on our upcoming projects.”

With a global network of over 700 partners, Optimizely continues to collaborate with agencies like equ to help clients enhance their digital strategies and outcomes.