User interface design goes hand-in-hand with user experience design.
It provides your customers with a website that’s designed with their needs in mind, while helping your bottom line by focusing on a wide range of business metrics such as user productivity, user retention, and customer loyalty. Our UI designers will work with you to ensure your site works to its full capability, providing a simple user pathway that hits your business targets, and delivers a memorable customer experience.
Optimised user journey
Understanding your customer delivers improved conversion rates
Well-created user interface design provides a memorable, engaging on-site experience for your customers. It translates their needs into a visually pleasing, easy-to-use website, that enables your customers to engage with your brand at the touch-points they choose.
Great user interface design provides a website that drives customer loyalty. Equilibrium undertakes a collaborative approach to help you achieve this, working with you to map out the complete experience for your end-user. Together we create a design that removes any barriers to action for your customer, and provides a streamlined on-site experience.
What you get
Digital style guide
User flow diagrams