What I do at Equilibrium

I’m the Digital Director and co-owner of the agency. As well as help with the day-to-day management of the business, my primary responsibility is partnering with clients to translate their needs into cohesive digital strategies.

The best thing about my job

I love the diversity of industries and projects we work across, as well as the high-octane nature of agency life. No two projects are the same and not a day goes by where I’m not learning something new.

My career highlight, so far

I’ve loved helping drive the agency from very humble beginnings to a leading digital agency partnering with some of Perth’s most high-profile brands. We’ve won numerous awards over the years, but it’s the calibre of our clients I’m most proud of.

The piece of work I wish I’d done

I can’t go pass British Airways Magic of Flying, campaign. It brilliantly converged technology and the real world into a truly engaging and memorable campaign.

Where to find me when I’m not in the office

I love nothing more than spending time in nature with my wife and two boys. You can also find me pulling on a jumper for my local football club on a Saturday afternoon.

My most favourite song, ever

Ocean by John Butler.